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CampaignPro

Google Ads management for small & medium businesses

Stop paying for clicks. Start getting leads.

I build and manage Google Ads campaigns that turn your budget into calls, bookings and customers. Over $25M in ad spend managed since 2019, with no agency layers in between.

  • Free audit if you already run ads
  • Free setup if you're just starting
  • Month-to-month, no contract
  • Flat fee, never a % of your spend

Lead generation account · 5 months

Client account

Leads

25K

↑ 3× vs. before

Cost per lead

$1.72

↓ 41% vs. before

Jul 29 – Dec 30, 2024 compared with the previous period. Spend increased 76% while every lead got cheaper.

$25M+

Ad spend managed

Since 2019

Running Google Ads

27%

Avg. lower cost per lead in 90 days

30%

Avg. ROI increase in 6 months

Who I work with

Built for businesses that live on new leads.

Whether you're already spending on Google Ads or about to start, if more calls and bookings mean more revenue, this is for you.

Home & local services

HVAC, plumbing, cleaning, landscaping, pest control and other trades.

Law firms

Personal injury, family, immigration, criminal defense and more.

Restaurants

More reservations, catering inquiries and online orders.

Independent professionals

Consultants, accountants, clinics, coaches and specialists.

Local businesses

Handyman, junk removal, movers, shops and studios that need to own local search.

Growing SMBs

Any service company ready to turn ad spend into a steady pipeline.

See Google Ads guides for your industry →

Why most accounts underperform

Where your Google Ads budget is probably leaking.

01

Paying for the wrong searches

Broad keywords and missing negatives send your money to people looking for jobs, DIY tips or a competitor.

02

No reliable conversion tracking

If Google can't see which clicks become leads, its bidding optimizes for clicks, not customers.

03

"Set it and forget it" management

Campaigns built once and left alone drift: costs creep up while lead quality quietly drops.

04

Agency layers and fuzzy reports

You talk to an account manager who talks to someone else, and the monthly report never answers "what did I get for my money?"

Get a free audit of your account

I'll show you exactly where the budget is going, whether we work together or not. See what the audit covers.

What you get

Everything you need to turn ad spend into leads.

Campaign management

Account structure, keyword and negative keyword strategy, ad copy and bid management focused on qualified leads, not just clicks.

Account audit & strategy

A full review of your current account to find where budget is being wasted and a clear, prioritized list of what to fix first.

Tracking & reporting

Conversion tracking set up properly from day one, with plain-English reporting so you always know what your ad spend is producing.

Results

More leads, lower cost per lead, even while scaling.

Two lead generation accounts, straight from Google Ads. Both nearly doubled their spend, and in both, each lead got cheaper. That's the hardest thing to do in paid search.

Lead generation account A · Jul 29 – Dec 30, 2024 vs. previous period

3×

more leads
8.4K → 25K

−41%

cost per lead
$2.92 → $1.72

+76%

ad spend
$24.4K → $43K

Google Ads dashboard for lead generation account A, July 29 to December 30, 2024: 948K clicks, 25K conversions, $1.72 cost per conversion, $43K cost.

Lead generation account B · Jul 1 – Dec 30, 2024 vs. previous period

+129%

more leads
9.5K → 21.8K

−18%

cost per lead
$2.55 → $2.10

+88%

ad spend
$24.4K → $45.8K

Google Ads dashboard for lead generation account B, July 1 to December 30, 2024: 344K clicks, 21.8K conversions, $2.10 cost per conversion, $45.8K cost.

Cost per lead varies a lot by industry and location. On the call, I'll give you realistic numbers for your market.

Client feedback

Trusted by growing businesses.

★★★★★
“Direct, no fluff, and completely results focused. Cost-per-lead dropped noticeably within the first couple months and I always knew exactly where my budget was going.”
HVAC companyCharlottesville, VA
★★★★★
“Lead quality matters as much as volume. Communication was direct and fast, no agency layers to go through — just clear updates and a real strategy behind every decision.”
Fintech companySeattle, WA
★★★★★
“Straightforward, professional, and genuinely invested in results not just running ads and disappearing. Exactly the kind of direct communication a small business needs.”
Local business ownerSt. Catharines, ON

How it works

From first call to steady leads in four steps.

  1. 1

    Book a free call

    Pick a time that suits you. We talk about your business, your customers and what a good lead is worth to you.

  2. 2

    Get your audit or plan

    Running ads already? You get a free audit of your account. Starting fresh? You get a launch plan and free setup.

  3. 3

    Build & launch

    Campaigns, keywords, ads and conversion tracking are built or rebuilt properly, so every lead is measured.

  4. 4

    Optimize & grow

    Ongoing optimization cuts waste and lowers cost per lead, with clear reporting on what your budget produced.

Pricing

Simple, flat pricing. No surprises.

Most agencies charge 10–20% of your ad spend, so their fee grows every time you scale. I charge a flat monthly fee. Your ad budget goes straight to Google, and you see every dollar.

How much does Google Ads management cost? Full breakdown →

CampaignPro compared with a typical agency
CampaignPro Typical agency
FeeFlat monthly fee% of ad spend
ContractMonth-to-monthOften 6–12 months
Setup feeNoneOften charged
Who runs your adsThe specialist you talk toAccount manager + team

Google Ads management

From$1,000/month

Ad spend paid directly to Google. Start testing from $500/month.

  • Full account build or restructure
  • Keyword, negative keyword & ad copy management
  • Bid and budget optimization
  • Conversion tracking setup
  • Clear reporting on leads and cost per lead
  • Direct access to your specialist
No contract No setup fee Cancel anytime
Book your free strategy call

FAQ

Questions, answered.

Working with CampaignPro

How much does Google Ads management cost with CampaignPro?

Management starts from $1,000 per month as a flat fee, not a percentage of your ad spend. There is no setup fee. Your ad budget is paid directly to Google, so you always see exactly what you spend.

Do I have to sign a long-term contract?

No. Everything is month-to-month, with no 6 or 12 month lock-ins. You stay because it's working.

What is the minimum ad budget?

There is no fixed minimum. You can start testing with as little as $500 per month in ad spend and scale once you see which campaigns bring leads.

I've never run Google Ads. Can you help?

Yes. New advertisers get the account setup for free: campaign structure, keywords, ads and conversion tracking, built properly from day one.

What happens on the call?

We talk about your business, your goals and your current marketing. If you already run Google Ads, you get a free audit of your account showing where budget is being wasted. If you're new, you get a free launch plan. Then we decide together whether working together makes sense. No pressure either way.

How quickly will I see results?

New campaigns usually start generating leads within the first few weeks. The bigger gains come from ongoing optimization: across client accounts, cost per lead has dropped by 27% on average within the first 90 days.

Which businesses do you work with?

Small and medium businesses in the United States and Canada that need leads: home and local services, law firms, restaurants, independent professional services and other service businesses.

Who will manage my account?

The same specialist you speak with on the call. There are no account managers, juniors or outsourced teams in between.

Is Google Ads worth it for a small business?

Google Ads is usually worth it when people already search for what you sell (for example "emergency plumber near me" or "divorce lawyer"), when a new customer is worth noticeably more than the cost of winning one, and when leads can be tracked. It works less well for products nobody searches for yet, or when the budget is too small to collect enough clicks to learn from. The fastest way to know is a small, well-tracked test.

How are Google Ads management fees usually priced?

There are three common models. A percentage of ad spend, often 10–20%, means the fee rises as your budget grows. A flat monthly fee stays the same as you scale, which is how CampaignPro charges. Hourly billing is less common for ongoing management. Also check for setup fees and minimum contract lengths, which many agencies add.

What does a Google Ads account audit check?

A useful audit checks whether conversion tracking records real leads, which search terms are spending money without producing leads, negative keywords, campaign and ad group structure, bidding strategy, ad copy and assets, location, schedule and device settings, and whether the landing page matches what people searched for. It should end with a prioritized list of fixes.

How can I tell if my Google Ads budget is being wasted?

Common signs are: the search terms report shows irrelevant searches (jobs, DIY, free, competitors), conversions are not tracked or count page views instead of leads, cost per lead keeps rising while lead quality drops, most budget goes to one broad campaign, and nobody has changed the account in weeks. Any one of these usually means money is leaking.

What is a good cost per lead on Google Ads?

It depends on your industry, location and what a customer is worth to you, so there is no single good number. Work backwards: if 1 in 5 leads becomes a customer and a customer is worth $2,000, you can afford well over $100 per lead and still be profitable. A law firm and a restaurant will have very different healthy numbers.

Should I hire a Google Ads freelancer or an agency?

An agency gives you a team and more services, but you often talk to an account manager rather than the person running your ads, and fees are commonly a percentage of spend. An independent specialist is usually more direct and flexible, and you speak to the person doing the work. For most small businesses spending under a few thousand dollars a month, direct access to an experienced specialist matters more than team size.

Go deeper: How much does Google Ads management cost? · What a free Google Ads audit checks

Book a call

Let's find out what Google Ads can do for your business.

Pick a time that works for you. It's a relaxed conversation, not a sales pitch.

  • Already running ads? Get a free audit showing where your budget is leaking.
  • New to Google Ads? Get a free launch plan and free account setup.
  • Honest answer on fit. If Google Ads isn't right for you, I'll tell you.

Since 2019 · $25M+ managed · US & Canada

About

About CampaignPro

CampaignPro is an independent Google Ads management service for small and medium businesses in the United States and Canada. Since 2019 it has managed more than $25 million in Google Ads spend for service businesses, law firms, restaurants and independent professionals. It is run by one specialist, so clients work directly with the person managing their account. Management is a flat fee from $1,000 per month, month-to-month, with no setup fee.

Last updated September 2026